Deal Archives: Canon RF 28-70mm f/2.8 IS STM

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Amazon: Stack the 10% Prime Card Bonus with New Canon Savings

Posted July 7, 2025 at 5:14 pm EDT by CanonPriceWatch. 0 comments.

	EOS R5 Mark II Mirrorless Camera	$3599.10 After 10% Prime Card Bonus

	EOS R3 Mirrorless Camera	$3959.10 After 10% Prime Card Bonus

	RF 15-35mm f/2.8L IS USM Ultra-Wide Zoom Lens	$2159.10 After 10% Prime Card Bonus

	RF 24-70mm f/2.8L IS USM Standard Zoom Lens	$2159.10 After 10% Prime Card Bonus

	RF 70-200mm f/2.8L IS USM Telephoto Zoom Lens	$2519.10 After 10% Prime Card Bonus

	RF 100-500mm F4-7.1L IS USM Telephoto Zoom Lens	$2609.10 After 10% Prime Card Bonus

	RF 14-35mm f/4L IS USM Ultra-Wide Zoom Lens	$1259.10 After 10% Prime Card Bonus

	RF 70-200mm f/4L IS USM Telephoto Zoom Lens	$1439.10 After 10% Prime Card Bonus

	RF 100mm f/2.8L Macro IS USM Macro Lens	$1079.10 After 10% Prime Card Bonus

	RF 15-30mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$404.10 After 10% Prime Card Bonus

	RF 28-70mm f/2.8 IS STM Standard Zoom Lens	$989.10 After 10% Prime Card Bonus

	RF 24mm f/1.8 IS STM MACRO Wide Angle Lens	$539.10 After 10% Prime Card Bonus

	RF 35mm F1.8 MACRO IS STM Wide Angle Lens	$499.99 Deal Expired

On select items, you can stack the Amazon Prime Card Bonus on Canon with the new Canon instant savings program. Amazon Prime members will get 10% back total on select Canon RF cameras and lenses when putting their purchase on the Amazon Prime credit card.

Prices shown below are after the 10% Prime Card Bonus.

EOS R5 Mark II for $3599.10 at Amazon
EOS R3 for $3959.10 at Amazon
RF 15-35mm f/2.8L IS USM for $2159.10 at Amazon
RF 24-70mm f/2.8L IS USM for $2159.10 at Amazon
RF 70-200mm f/2.8L IS USM for $2519.10 at Amazon
RF 100-500mm F4-7.1L IS USM for $2609.10 at Amazon
RF 14-35mm f/4L IS USM for $1259.10 at Amazon
RF 70-200mm f/4L IS USM for $1439.10 at Amazon
RF 100mm f/2.8L Macro IS USM for $1079.10 at Amazon
RF 15-30mm f/4.5-6.3 IS STM for $404.10 at Amazon
RF 28-70mm f/2.8 IS STM for $989.10 at Amazon
RF 24mm f/1.8 IS STM MACRO for $539.10 at Amazon
RF 35mm F1.8 MACRO IS STM for $449.99 at Amazon

Canon USA Instant Savings on RF Cameras and Lenses Now Live

Posted July 7, 2025 at 4:59 pm EDT by CanonPriceWatch. 0 comments.

	EOS R6 Mark II Mirrorless Camera	$1899.00 Deal Expired

	EOS R5 Mark II Mirrorless Camera	$3999.00 Deal Active

	EOS R3 Mirrorless Camera	$4399.00 Deal Active

	EOS R7 Mirrorless Camera	$1499.00 Deal Active

	EOS R8 Mirrorless Camera	$1399.00 Deal Active

	EOS R10 Mirrorless Camera	$949.00 Deal Active

	EOS R50 Mirrorless Camera	$679.00 Deal Active

	EOS R100 Mirrorless Camera	$429.00 Deal Expired

	RF 28-70mm F2 L USM Standard Zoom Lens	$3199.00 Deal Active

	RF 15-35mm f/2.8L IS USM Ultra-Wide Zoom Lens	$2399.00 Deal Active

	RF 24-70mm f/2.8L IS USM Standard Zoom Lens	$2399.00 Deal Active

	RF 70-200mm f/2.8L IS USM Telephoto Zoom Lens	$2799.00 Deal Active

	RF 100-500mm F4-7.1L IS USM Telephoto Zoom Lens	$2899.00 Deal Active

	RF 14-35mm f/4L IS USM Ultra-Wide Zoom Lens	$1399.00 Deal Active

	RF 70-200mm f/4L IS USM Telephoto Zoom Lens	$1599.00 Deal Active

	RF 100mm f/2.8L Macro IS USM Macro Lens	$1199.00 Deal Active

	RF 135mm f/1.8L IS USM Telephoto Lens	$1799.00 Deal Expired

	RF 15-30mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$449.00 Deal Expired

	RF 16-28mm f/2.8 IS STM Ultra-Wide Zoom Lens	$1149.00 Deal Active

	RF 28-70mm f/2.8 IS STM Standard Zoom Lens	$1099.00 Deal Active

	RF 16mm f/2.8 STM Wide Angle Lens	$259.00 Deal Expired

	RF 24mm f/1.8 IS STM MACRO Wide Angle Lens	$599.00 Deal Active

	RF 35mm F1.8 MACRO IS STM Wide Angle Lens	$499.00 Deal Active

Canon USA has started a new instant savings period on selected RF cameras and lenses. These newly discounted prices are available from authorized Canon USA dealers, such as B&H, Adorama, Amazon, Canon Store, and PROCAM.

EOS R6 Mark II for $1899.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
EOS R5 Mark II for $3999.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
EOS R3 for $4399.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
EOS R7 for $1499.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
EOS R8 for $1399.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
EOS R10 for $949.00 at B&H, Adorama, Canon Store, PROCAM
EOS R50 for $679.00 at B&H, Adorama, Canon Store, PROCAM
EOS R100 for $429.00 at B&H, Canon Store
RF 28-70mm F2 L USM for $3199.00 at B&H, Adorama, Canon Store
RF 15-35mm f/2.8L IS USM for $2399.00 at B&H, Adorama, Amazon, Canon Store
RF 24-70mm f/2.8L IS USM for $2399.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
RF 70-200mm f/2.8L IS USM for $2799.00 at B&H, Adorama, Amazon, Canon Store
RF 100-500mm F4-7.1L IS USM for $2899.00 at B&H, Adorama, Amazon, Canon Store
RF 14-35mm f/4L IS USM for $1399.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
RF 70-200mm f/4L IS USM for $1599.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
RF 100mm f/2.8L Macro IS USM for $1199.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
RF 135mm f/1.8L IS USM for $1799.00 at B&H, Adorama, Amazon, Canon Store, PROCAM
RF 15-30mm f/4.5-6.3 IS STM for $449.00 at B&H, Adorama, Canon Store, PROCAM
RF 16-28mm f/2.8 IS STM for $1149.00 at B&H, Adorama, Canon Store, PROCAM
RF 28-70mm f/2.8 IS STM for $1099.00 at B&H, Amazon, Canon Store, PROCAM
RF 16mm f/2.8 STM for $259.00 at B&H, Adorama, PROCAM
RF 24mm f/1.8 IS STM MACRO for $599.00 at B&H, Adorama, Canon Store, PROCAM
RF 35mm F1.8 MACRO IS STM for $499.00 at B&H, Adorama, Amazon, Canon Store

Canon Price Increase Just Happened — Some Stores Still at Old Prices

Posted June 23, 2025 at 1:08 am EDT by CanonPriceWatch. 3 comments.

A price increase from Canon USA on most cameras and lenses appears to have just taken effect. We see a $200-$400 increase on most items — the largest is a $1400 increase on the EOS R3 (from $3999 to $5399). We see the following new prices in effect at the Canon Store, usually the first dealer to update:

EOS R5 Mark II for $4299.00 at Canon Store
EOS R6 Mark II for $2199.00 at Canon Store
EOS R1 for $6799.00 at Canon Store
EOS R3 for $5399.00 at Canon Store
EOS R7 for $1599.00 at Canon Store
EOS R8 for $1599.00 at Canon Store
RF 28-70mm f/2.8 IS STM for $1199.00 at Canon Store
RF 15-35mm f/2.8L IS USM for $2599.00 at Canon Store
RF 24-70mm f/2.8L IS USM for $2399.00 at Canon Store
RF 70-200mm f/2.8L IS USM for $2999.00 at Canon Store
RF 200-800mm f/6.3-9 IS USM for $2099.00 at Canon Store
RF 100-500mm F4-7.1L IS USM for $3099.00 at Canon Store
RF 14-35mm f/4L IS USM for $1499.00 at Canon Store
RF 70-200mm f/4L IS USM for $1699.00 at Canon Store
RF 85mm f/1.2L USM for $2999.00 at Canon Store
RF 100mm f/2.8L Macro IS USM for $1299.00 at Canon Store

Some dealers (such as Amazon and B&H) are still showing some old prices, for now. Amazon has a timer which ominously shows two hours left at old pricing, at time of post. Amazon’s Prime Card Bonus is still live, so you can save an extra 10% with your Prime credit card.

EOS R5 Mark II for $3799.00 at Amazon
EOS R1 for $6299.00 at Amazon, B&H
EOS R3 for $3999.00 at Amazon, B&H
EOS R7 for $1399.00 at B&H
EOS R8 for $1299.00 at Amazon, B&H
RF 28-70mm f/2.8 IS STM for $949.00 at Amazon
RF 15-35mm f/2.8L IS USM for $2099.00 at Amazon, B&H
RF 24-70mm f/2.8L IS USM for $2099.00 at Amazon, B&H
RF 70-200mm f/2.8L IS USM for $2499.00 at Amazon, B&H
RF 200-800mm f/6.3-9 IS USM for $1899.00 at Amazon, B&H
RF 100-500mm F4-7.1L IS USM for $2599.00 at Amazon, B&H
RF 14-35mm f/4L IS USM for $1199.00 at Amazon, B&H
RF 70-200mm f/4L IS USM for $1399.00 at Amazon, B&H
RF 50mm F1.2 L USM for $2299.00 at Amazon, B&H
RF 85mm f/1.2L USM for $2599.00 at Amazon, B&H
RF 100mm f/2.8L Macro IS USM for $999.00 at Amazon, B&H

Still Live: Stack the 10% Amazon Prime Card Bonus with Canon Savings

Posted June 20, 2025 at 5:38 pm EDT by CanonPriceWatch. 0 comments.

	EOS R5 Mark II Mirrorless Camera	$3799.00 Deal Expired

	EOS R6 Mark II Mirrorless Camera	$1799.00 Deal Expired

	RF 28-70mm f/2.8 IS STM Standard Zoom Lens	$949.00 Deal Expired

	RF 15-35mm f/2.8L IS USM Ultra-Wide Zoom Lens	$2099.00 Deal Expired

	RF 24-70mm f/2.8L IS USM Standard Zoom Lens	$2099.00 Deal Expired

	RF 70-200mm f/2.8L IS USM Telephoto Zoom Lens	$2499.00 Deal Expired

	RF 200-800mm f/6.3-9 IS USM Telephoto Zoom Lens	$1899.00 Deal Expired

	RF 100-500mm F4-7.1L IS USM Telephoto Zoom Lens	$2599.00 Deal Expired

	RF 14-35mm f/4L IS USM Ultra-Wide Zoom Lens	$1199.00 Deal Expired

	RF 70-200mm f/4L IS USM Telephoto Zoom Lens	$1399.00 Deal Expired

	RF 85mm f/1.2L USM Standard Lens	$2599.00 Deal Expired

	RF 100mm f/2.8L Macro IS USM Macro Lens	$999.00 Deal Expired

	RF 24mm f/1.8 IS STM MACRO Wide Angle Lens	$449.00 Deal Expired

	RF-S 10-18mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$233.10 After 10% Prime Card Bonus

	RF 15-30mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$399.00 Deal Expired

The Amazon Prime Card Bonus on Canon is still live, and stacks with many of the Canon items currently on sale this week. Amazon Prime members will get 10% back total on select Canon RF cameras and lenses when putting their purchase on the Amazon Prime credit card.

Prices shown below are after Prime Card Bonus.

EOS R5 Mark II for $3419.10 at Amazon
EOS R6 Mark II for $1619.10 at Amazon
RF 28-70mm f/2.8 IS STM for $854.10 at Amazon
RF 15-35mm f/2.8L IS USM for $1889.10 at Amazon
RF 24-70mm f/2.8L IS USM for $1889.10 at Amazon
RF 70-200mm f/2.8L IS USM for $2249.10 at Amazon
RF 200-800mm f/6.3-9 IS USM for $1709.10 at Amazon
RF 100-500mm F4-7.1L IS USM for $2339.10 at Amazon
RF 14-35mm f/4L IS USM for $1079.10 at Amazon
RF 70-200mm f/4L IS USM for $1259.10 at Amazon
RF 85mm f/1.2L USM for $2339.10 at Amazon
RF 100mm f/2.8L Macro IS USM for $899.10 at Amazon
RF 24mm f/1.8 IS STM MACRO for $404.10 at Amazon
RF-S 10-18mm f/4.5-6.3 IS STM for $233.10 at Amazon
RF 15-30mm f/4.5-6.3 IS STM for $359.10 at Amazon

Hot: Stack the Amazon Prime Card Bonus! R5 II $3419, R6 II $1619

Posted June 18, 2025 at 12:51 am EDT by CanonPriceWatch. 0 comments.

	EOS R5 Mark II Mirrorless Camera	$3799.00 Deal Expired

	EOS R6 Mark II Mirrorless Camera	$1799.00 Deal Expired

	EOS R5C Cinema Mirrorless Camera	$2999.00 Deal Expired

	XA60 Professional UHD 4K Camcorder	$1699.00 Deal Expired

	EOS 5D Mark IV Digital SLR Camera	$1899.00 Sold Out

	RF 28-70mm f/2.8 IS STM Standard Zoom Lens	$949.00 Deal Expired

	RF 16mm f/2.8 STM Wide Angle Lens	$229.00 Deal Expired

	RF 24mm f/1.8 IS STM MACRO Wide Angle Lens	$449.00 Deal Expired

	RF 28mm f/2.8 STM Wide Angle Lens	$249.00 Deal Expired

	RF 35mm F1.8 MACRO IS STM Wide Angle Lens	$429.00 Deal Expired

	RF-S 10-18mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$233.10 After 10% Prime Card Bonus

	RF 15-30mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$399.00 Deal Expired

The Amazon Prime Card Bonus on Canon is back! Amazon Prime members will get 10% back total on select Canon RF cameras and lenses when putting their purchase on the Amazon Prime credit card.

This stacks with the current 2-day Canon specials below, for some amazing deals, TODAY ONLY (June 18th) or until sold out. Prices shown below are after Prime Card Bonus.

EOS R5 Mark II for $3419.10 at Amazon
EOS R6 Mark II for $1619.10 at Amazon
EOS R5C for $2699.10 at Amazon
XA60 Professional UHD 4K Camcorder for $1529.10 at Amazon
EOS 5D Mark IV for $1709.10 at Amazon
RF 28-70mm f/2.8 IS STM for $854.10 at Amazon
RF 16mm f/2.8 STM for $206.10 at Amazon
RF 24mm f/1.8 IS STM MACRO for $404.10 at Amazon
RF 28mm f/2.8 STM for $224.10 at Amazon
RF 35mm F1.8 MACRO IS STM for $386.10 at Amazon
RF-S 10-18mm f/4.5-6.3 IS STM for $233.10 at Amazon
RF 15-30mm f/4.5-6.3 IS STM for $359.10 at Amazon

Hot: Bundles of R5 Mark II, R6 Mark II, Now Available & Price Matches

Posted June 17, 2025 at 9:04 am EDT by CanonPriceWatch. 0 comments.

	EOS R5 Mark II + 512GB Extreme PRO CFexpress Card Type B + LP-E6P Lithium-Ion Battery + Pro (Download Card) Bundle	$3799.00 Deal Expired

	EOS R6 Mark II + LP-E6P Lithium-Ion Battery + 256GB Extreme PRO UHS-II SDXC (280 MB/s) + Pro (Download Card) Bundle	$1799.00 Deal Expired

Other authorized dealers are now price matching select B&H BILD deals. Most camera deals (like the EOS R1 for $5799) remain exclusive to B&H. The popular EOS R5 Mark II and EOS R6 Mark II have been matched. Adorama has both cameras in bundles that include a SanDisk memory card and extra battery, while PROCAM does not collect tax on purchases shipped to most states.

EOS R5 Mark II for $3799.00 at B&H, Canon Store, Amazon, Adorama, PROCAM
EOS R6 Mark II for $1799.00 at B&H, Canon Store, Adorama, PROCAM

All of the lens deals have been price matched by other authorized dealers. Amazon is also featuring an even lower price on the RF-S 3.9mm f/3.5 STM Dual Fisheye ($917.75), shipped and sold by Amazon.

RF 28-70mm f/2.8 IS STM for $949.00 at B&H, Canon Store
RF 16mm f/2.8 STM for $229.00 at B&H, Canon Store, Adorama
RF 24mm f/1.8 IS STM MACRO for $449.00 at B&H, Canon Store, Adorama
RF 28mm f/2.8 STM for $249.00 at B&H, Canon Store, Amazon, Adorama
RF 35mm F1.8 MACRO IS STM for $429.00 at B&H, Canon Store, Adorama
RF-S 10-18mm f/4.5-6.3 IS STM for $259.00 at B&H, Amazon, Adorama
RF 15-30mm f/4.5-6.3 IS STM for $399.00 at B&H, Canon Store, Adorama
RF-S 3.9mm f/3.5 STM Dual Fisheye for $917.75 at Amazon

Hot: Exclusive BILD Canon Deals at B&H! R5 Mark II, R6 Mark II + More

Posted June 17, 2025 at 12:08 am EDT by CanonPriceWatch. 1 comment.

	EOS R5 Mark II Mirrorless Camera	$3799.00 Deal Expired

	EOS R6 Mark II Mirrorless Camera	$1799.00 Deal Expired

	EOS R1 Mirrorless Camera	$5799.00 Deal Expired

	EOS R5C Cinema Mirrorless Camera	$2999.00 Deal Expired

	EOS R7 Mirrorless Camera	$1299.00 Deal Expired

	EOS C500 Mark II Cinema Camera	$4999.00 Deal Expired

	EOS C80 Cinema Camera	$5199.00 Deal Expired

	EOS C70 (RF Lens Mount) Cinema Camera	$3999.00 Deal Expired

	XA60 Professional UHD 4K Camcorder	$1699.00 Deal Expired

	EOS 5D Mark IV Digital SLR Camera	$1899.00 Deal Expired

	RF 28-70mm f/2.8 IS STM Standard Zoom Lens	$949.00 Deal Expired

	RF 16mm f/2.8 STM Wide Angle Lens	$229.00 Deal Expired

	RF 24mm f/1.8 IS STM MACRO Wide Angle Lens	$449.00 Deal Expired

	RF 28mm f/2.8 STM Wide Angle Lens	$249.00 Deal Expired

	RF 35mm F1.8 MACRO IS STM Wide Angle Lens	$429.00 Deal Expired

	RF-S 10-18mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$259.00 Deal Expired

	RF 15-30mm f/4.5-6.3 IS STM Ultra-Wide Zoom Lens	$399.00 Deal Expired

	RF-S 3.9mm f/3.5 STM Dual Fisheye Wide Angle Lens	$949.00 Deal Expired

To celebrate their BILD Expo, B&H is featuring hot, exclusive deals on popular RF cameras and lenses. Notably, the EOS R5 Mark II ($3799) and EOS R6 Mark II ($1799) are discounted $200 below all other authorized dealers. Another great deal is the RF 28-70mm f/2.8 IS STM for $949 (reg. $1099). These extra discounts stack on top of the current Canon instant rebate program, and you can also put the purchase on your Payboo card to save the sales tax. These deals will only last for 48 hours!

EOS R5 Mark II for $3799 (reg. $4299)
EOS R6 Mark II for $1799 (reg. $2199)
EOS R1 for $5799 (reg. $6299)
EOS R5C for $2999 (reg. $3699)
EOS R7 for $1299 (reg. $1499)
EOS C500 Mark II for $4999 (reg. $10999)
EOS C80 for $5199 (reg. $5499)
EOS C70 (RF Lens Mount) for $3999 (reg. $4499)
XA60 Professional UHD 4K Camcorder for $1699 (reg. $1799)
EOS 5D Mark IV for $1899 (reg. $2299)
RF 28-70mm f/2.8 IS STM for $949 (reg. $1099)
RF 16mm f/2.8 STM for $229 (reg. $299)
RF 24mm f/1.8 IS STM MACRO for $449 (reg. $599)
RF 28mm f/2.8 STM for $249 (reg. $299)
RF 35mm F1.8 MACRO IS STM for $429 (reg. $499)
RF-S 10-18mm f/4.5-6.3 IS STM for $259 (reg. $329)
RF 15-30mm f/4.5-6.3 IS STM for $399 (reg. $549)
RF-S 3.9mm f/3.5 STM Dual Fisheye for $949 (reg. $1099)

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