The holiday deals are getting closer, and some of the best Canon deals can sell out within minutes — it’s time to set up your alerts!

Subscribe for the big deals. Our front-page alerts cover the deals we post, from new camera and lens discounts to Street Prices and Canon Store refurbished sales. It’s the easiest way to catch a sale you weren’t expecting. Subscribe or manage your notifications.

Build a watchlist for the gear you want. Find the exact body, kit, or lens you’re after and click the bell on its product page. A watchlist alerts you when we post a deal on that item. If you have a specific price in mind, set an Advanced Price Target Alert for new, used, or refurbished gear. We will alert you when we detect stock below your target price. See how to set up watchlists and price alerts.

Push notifications are working on iPhone, iPad, Android, and desktop browsers. Email alerts are available too, and you can receive both. On Android and desktop, enable push in your browser and allow notifications for CanonPriceWatch. On iPhone and iPad, follow our Home Screen setup guide. If you’ve enabled push before, check that your browser permissions and Focus settings still let alerts through. Get help with push notifications.

Already subscribed? Great, but this is a good time to refresh your watchlist and check which devices are set up for push. Then wait for the deals!