Even with the new mail-in rebates it looks like stores are strictly sticking to MAP prices — which means, no advertised deals to be had. At the time MAP was introduced, we promised to “find ways to share the current Canon price trends”.

Today, we’re proud to launch a beta of the new CanonPriceWatch “Street Price” feature.

Using our connections in the Canon user & dealer community, we’re now able to estimate the price at which you could buy the item brand new from an authorized dealer with Canon USA Warranty. We’ve launched a beta on some of the most popular items:

• EF 70-200 f/2.8L IS USM II street price estimated to be $2000 after $300 mail-in-rebate
• EOS 5D Mark III street price estimated to be $2800 after $200 mail-in-rebate
• EOS 6D street price estimated to be $1600
• And a few more that we’ll let you find for yourself…

On “Street Price” enabled items you’ll see a box like the below. If you are seriously considering a purchase, you can click the link in the box to contact us for assistance in obtaining that price.

(The link below is just a demo — go to the EF 70-200 f/2.8L IS USM II page to use the real thing.)

We estimate a street price of $2000 – $2030 After Rebate on this item from an authorized dealer with full Canon USA Warranty and free shipping. Fill out this form to get in touch with CPW for assistance in obtaining this price.

We’ll continue to improve and refine our street price as we get feedback from users and dealers alike. Feel free to contact us via the contact form with your experiences.

Canon has started a new mail-in rebate: receive a rebate of $200 off the 5D Mark III and receive a rebate of up to $300 off thirty-four different lenses, on purchases at authorized dealers between April 27th to July 5th.

We list the lenses, the rebate amount, and after-rebate prices below. Unfortunately we have also heard that MAP is still strictly enforced, and as a result the current going prices are still quite high.

B&H has put together a great page summarizing all the mail-in and instant rebates.

5D Mark III

• $200 off EOS 5D Mark III: $3199 AR (B&H, Adorama, Amazon)
• $200 off EOS 5D Mark III with EF 24-105 IS Kit: $3799 AR (B&H, Adorama, Amazon)
• $200 off EOS 5D Mark III with EF 24-70mm f/4L IS USM Kit: $4099 AR (B&H, Adorama, Amazon)

Zooms

• $150 off EF 8-15mm f/4L Fisheye USM: $1349 AR (B&H, Adorama, Amazon)
• $200 off EF 16-35mm f/2.8L II USM: $1499 AR (B&H, Adorama, Amazon)
• $100 off EF 17-40mm f/4L USM: $739 AR (B&H, Adorama, Amazon)
• $300 off EF 24-70mm f/2.8L II USM: $1999 AR (B&H, Adorama, Amazon)
• $300 off EF 24-70mm f/4L IS USM: $1199 AR (B&H, Adorama, Amazon)
• $100 off EF-S 15-85mm f/3.5-5.6 IS USM: $699 AR (B&H, Adorama, Amazon)
• $60 off EF-S 17-55mm f/2.8 IS USM: $819 AR (B&H, Adorama, Amazon)
• $300 off EF 70-200mm f/2.8L IS USM II: $2199 AR (B&H, Adorama, Amazon)
• $150 off EF 70-200mm f/2.8L USM: $1299 AR (B&H, Adorama, Amazon)
• $200 off EF 70-200mm f/4L IS USM: $1149 AR (B&H, Adorama, Amazon)
• $80 off EF 70-200mm f/4L USM: $629 AR (B&H, Adorama, Amazon)
• $200 off EF 70-300mm f/4-5.6L IS USM: $1399 AR (B&H, Adorama, Amazon)
• $200 off EF 100-400mm f/4.5-5.6L IS USM: $1499 AR (B&H, Adorama, Amazon)

Primes

• $200 off EF 14mm f/2.8L II USM: $2159 AR (B&H, Adorama, Amazon)
• $200 off EF 24mm f/1.4L II USM: $1549 AR (B&H, Adorama, Amazon)
• $150 off EF 35mm f/1.4L USM: $1329 AR (B&H, Adorama, Amazon)
• $200 off EF 50mm f/1.2L USM: $1419 AR (B&H, Adorama, Amazon)
• $200 off EF 85mm f/1.2L II USM: $1999 AR (B&H, Adorama, Amazon)
• $100 off EF 135mm f/2.0L USM: $989 AR (B&H, Adorama, Amazon)
• $50 off EF 200mm f/2.8L II USM: $769 AR (B&H, Adorama, Amazon)
• $100 off EF 300mm f/4.0L IS USM: $1349 AR (B&H, Adorama, Amazon)
• $120 off EF 400mm f/5.6L USM: $1219 AR (B&H, Adorama, Amazon)
• $30 off EF 50mm f/2.5 Compact-Macro: $269 AR (B&H, Adorama, Amazon)
• $50 off EF-S 60mm f/2.8 Macro USM: $419 AR (B&H, Adorama, Amazon)
• $100 off MP-E 65mm f/2.8 1-5x Macro Photo: $949 AR (B&H, Adorama, Amazon)
• $150 off EF 100mm f/2.8L Macro IS USM: $899 AR (B&H, Adorama, Amazon)
• $50 off EF 100mm f/2.8 Macro USM: $549 AR (B&H, Adorama, Amazon)
• $150 off EF 180mm f/3.5L Macro USM: $1429 AR (B&H, Adorama, Amazon)
• $200 off TS-E 17mm f/4L: $2299 AR (B&H, Adorama, Amazon)
• $200 off TS-E 24mm f/3.5L II: $1999 AR (B&H, Adorama, Amazon)
• $100 off TS-E 45mm f/2.8: $1299 AR (B&H, Adorama, Amazon)
• $100 off TS-E 90mm f/2.8: $1299 AR (B&H, Adorama, Amazon)

Extenders

• $50 off Extender EF 1.4x III: $449 AR (B&H, Adorama, Amazon)
• $50 off Extender EF 2x III: $449 AR (B&H, Adorama, Amazon)

Here’s a link to the mail-in rebate form. Just like previous rebates, the rebate is given in the form of an AMEX gift card, which can be refunded to a check on demand. Recent Canon mail-in rebates have been highly reliable.