Canon USA has also dropped the price on popular EF mount gear, as part of their new instant rebate. The EOS 5D Mark IV is $200 less, along with a number of popular EF lenses. You can see these prices at authorized dealers, such as $1499.00 at B&H, Adorama, and the Canon Direct Store.
- EOS 5D Mark IV for $2299.00 at B&H, Adorama, Amazon
- EOS 5D Mark IV with Canon Log for $2399.00 at B&H, Adorama
- EF 24-70mm f/2.8L II USM for $1499.00 at B&H, Adorama, Amazon, Canon Direct Store
- EF 100-400mm f/4.5-5.6L IS II for $1999.00 at B&H, Adorama, Amazon, Canon Direct Store
- EF 16-35mm f/2.8L III USM for $1799.00 at B&H, Adorama, Amazon, Canon Direct Store
- EF 100mm f/2.8L Macro IS USM for $899.00 at B&H, Adorama, Amazon, Canon Direct Store