EF 28mm f/2.8 IS USM for $349 at Adorama


Adorama has the Canon EF 28mm f/2.8 IS USM for $349.00. This is the absolute lowest price we’ve seen ever for this lens!

You need to add to cart and start checkout to see this discounted price. You’re also eligible for 4% rewards.

This lens was introduced at a price of $799, and the prices have been steadily falling to this new low.




What to Expect on Black Friday from Canon

Black Friday is coming up very soon! This post summarizes all the (known) Canon deals on Black Friday, and gives a bit of the history so you know what you might be able to expect.

Note, we are focusing on the higher-end Canon items. Most of the traditional discounts on Black Friday are on consumer-grade bodies and lenses — there will be too many Rebel kit deals to track. For the purpose of this post we’ll focus on the higher end lenses and prosumer/professional grade bodies.

2013 Confirmed

2012 History

  • EOS 5D Mark III for $2499 at BigValue Inc via eBay
    • This deal started at 3 AM ET and sold out by 7 AM ET. 500 were sold; this was (and still is!) the lowest price for this body-only new, although this was an unauthorized dealer.
  • A Canon refurbished sale (25%-30% off) on select EOS bodies started on Black Friday.
    • The best deals (at the time) were the EOS 5D Mark II refurbished for $1319.40, or the EOS 60D refurbished for $599.99.
  • A Canon refurbished sale (20% off) on refurbished lenses started on Cyber Monday.
    • The site was overwhelmed and crashed all day, the first day of the sale — but those who got through got a great deal.
  • Some L-lens sales in the first week of December — but nothing compared the double-dip deals we’ve already seen in 2013.

2011 History

  • Canon started a three-day Thanksgiving instant rebate on lenses, featuring up to $200 off.
    • Most notable was a $200 rebate on the one year old 70-200 II.
    • These rebates were doubled with the purchase of a 5D2, 7D, or 60D.
    • The three-day rebate was extended to cover the entire Holiday season.
  • B&H cleared out the 24-70mm f/2.8L (mark I) for $1199.
  • On Cyber Monday the price for the 70-200 II was $2074 at B&H or Amazon.
    • This was the lowest price that we’d seen, and remained the lowest until December 2012.

Did we miss a deal? Let us know!



Double-Dip: EF 24-70mm f/2.8L II USM for $1699 AR at BuyDig via eBay


This double-dip deal is back: BuyDig via eBay has the Canon EF 24-70mm f/2.8L II USM for $1699.99, after a $300 mail-in rebate.

Double-dip deals are ones where the stores discount by the amount of the mail-in rebate (in this case, $300), effectively doubling the value. BuyDig is an authorized dealer and eligible for the $300 rebate. They also had a sale on the 70-200 II and the 100L Macro last week.

If you’re afraid about the mail-in rebate — we’ve heard from many readers that they received their rebates less than 3 weeks after making the claim.



Last Call: EF 70-200mm f/2.8L IS USM II for $1899 at B&H


B&H Photo Video let us know that this deal is expiring soon: the Canon EF 70-200mm f/2.8L IS USM II is only $1899.00 (after a $300 mail-in rebate).

This is the lowest price that we’ve ever seen for this lens. Adorama is also featuring this price.

You see a discounted price of $2199 during checkout. After a $300 mail-in rebate (which our readers report takes less than 3 weeks), and $88 in B&H rewards, your net is $1811.



Canon Refurbished Sale Restocked

The Canon Direct Store sale on refurbished lenses, speedlites, and EOS bodies got restocked just now. They’re offering $125 off a purchase of $500, $50 off a purchase of $250. On a $500 item, that is up to 25% off.

Add to cart to see the discount!

You can browse our refurb stock tracker for the full list of what’s in stock. Here are some of the better deals that just got restocked:

Some items sold out in 15 minutes or less. Set a notification if you want to catch it in-stock!



Repost: EF 70-200mm f/2.8L IS USM II for $1899, 4% Rewards at B&H


Don’t miss this opportunity — B&H Photo Video has the Canon EF 70-200mm f/2.8L IS USM II for $1899.00 (after a $300 mail-in rebate). This is the cheapest price that we’ve ever seen for this lens.

You see a discounted price of $2199 during checkout. After a $300 mail-in rebate (which our readers report takes less than 3 weeks), and $88 in B&H rewards, your net is $1811.

These deals come rarely, perhaps once a year — this is the right time to buy. See our price history graph below. In the very unlikely event that prices do drop further within 30 days, B&H will price adjust. This covers you past Black Friday and half of December.

02968-Canon-EF-70-200mm-f2.8L-IS-USM-II-price-graph



EOS 60D Refurbished for $450.99 at Canon Direct Store


One of the best deals in the currently running Canon Direct Store refurbished sale is the refurbished EOS 60D for only $450.99. It comes with a one-year Canon manufacturer warranty.

Add to cart to see the discount.

They started the sale last night and in 20 hours they’ve sold over 180 bodies. At this price, it is a fantastic deal for a great first camera, or an affordable upgrade from the Rebel line-up.