Lens Price Increase on Sunday — 24-70 II, 70-200 II, 16-35 II and More

This is a reminder that the instant rebate on many popular lenses will be reduced on Sunday, resulting in a net price increase. Please place your order before Sunday to ensure you get in at the lower prices! (Additionally, we’ve heard that the very popular mail-in rebate on the purchase of two or more lenses will expire on July 9th and will not be renewed.)

These deals are available with our popular street prices from Canon USA authorized dealers with a 1-year Canon USA warranty. Many items also come with a free 13-month CarePAK Plus, and the net price after mail-in rebate is below our summer sale price.

All prices are assuming purchase of two lenses, and is after Canon mail-in rebate.

The following lenses and Speedlite will see price increases on Sunday.

• $100 Rebate on EF 24-70mm f/2.8L II USM: current street price of $1529 AR
• $100 Rebate on EF 70-200mm f/2.8L IS USM II: current street price of $1679 AR
• $50 Rebate on EF-S 17-55mm f/2.8 IS USM: current street price of $749 AR
• $100 Rebate on EF 16-35mm f/2.8L II USM: current street price of $1259 AR
• $25 Rebate on EF 28mm f/2.8 IS USM: current MAP price of $424 AR
• $25 Rebate on EF 35mm f/2 IS USM: current street price of $509 AR
• $50 Rebate on EF 50mm f/1.4 USM: current street price of $264 AR
• $50 Rebate on EF 85mm f/1.8 USM: current street price of $279 AR
• $100 Rebate on EF 400mm f/5.6L USM: current street price of $1049 AR
• Speedlite 600EX-RT (street price is $429)

See our previous post for the full list of all items that are eligible for the Canon mail-in rebate, and their current street prices.