Canon’s Silent Labor Day Price Increase

Those who watch Canon prices would have noticed a significant price increase Labor Day weekend. Most items did not change in price, but several of the popular high-end L lenses went up significantly (anywhere from 13%-18%). On average, lenses are 3.8% more expensive than they were last month. The following graph tracks the “EOS Lens Price Index”, which reflects the average trend in new lens pricing at authorized dealers:

Some of the largest price increases included:

You can see the full list of increases on our Canon price list. Just scroll down and look for red.

It’s yet to be seen if this represents a new permanent price level or if it’s just Canon gearing up for a big “sale” in the coming fall and holiday months. What do you think is happening? Leave a comment with your interpretation!



12 comments on “Canon’s Silent Labor Day Price Increase

  1. September 2, 2013 at 9:18 pm

    I was really looking forward to a Canon lens instant rebate…

    1. September 2, 2013 at 9:21 pm

      As was I. They lowered the price on 5 lenses, and raised the price on 20.

    2. September 5, 2013 at 10:08 am

      After the Labour Day week, the prices will decrease again?

    3. September 5, 2013 at 11:58 am

      It’s listed for current instant rebates good till Sept 28th, so maybe after that?

  2. Dante
    September 2, 2013 at 11:41 pm

    Dislike.

    1. CanonPriceWatch
      September 4, 2013 at 8:01 am

      Agree.

  3. Cary
    September 3, 2013 at 1:55 pm

    I was about to pull the trigger on the 85mm 1.2. Saw the price hike yesterday, talked to a pro who uses it, and she said if she had it to do over, she’d stick with the 1.8. Thanks, Canon, for saving me money by raising your prices!

    1. Mark
      September 4, 2013 at 11:53 am

      Same here. I was about to buy the 70-300L… But my non-L seems a lot nicer all of a sudden. Canon just lost more of my money.

  4. Bull
    September 9, 2013 at 9:33 am

    Thanks canon for helping me make my decision. I was having trouble justifying a new lens. I’m no longer on the fence.

    1. CanonPriceWatch
      September 9, 2013 at 10:03 am

      I’m still holding out hope that there’ll be a good holiday sale that reverses some of this. Set a price notification (if you haven’t already) and we’ll e-mail you if we see a sale.

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