Adorama dropped the price on the Canon EF 100-400mm f/4.5-5.6L IS USM by $140. It’s now available for $1359.00, after a $200 mail-in rebate. Proceed to checkout to see this price. You also get a 4% reward, a free UV filter kit and other bonuses.

UPDATE: B&H Photo Video has also matched this price, $1359.00. They’re also giving a 4% reward.

This is the cheapest price from an authorized dealer that we’ve seen in over four years, since August of 2009.