This is exciting: we have just now heard that Canon is instituting a “permanent” price drop<\/b> on 26 lenses tomorrow, Sunday, August 31st.<\/p>\n
If you bought a lens that was recently on rebate, don’t worry, you already got the better deal — for most lenses, the recent post-rebate prices were better than the new prices. For a couple lenses (notably the 24-70 II<\/a> and 70-200 II<\/a>) the price drop ($200) is equal to the rebate — effectively making it permanent. The best deals are on super-telephotos that weren’t on rebate — a $700 to $1000 price drop! You can see the full list below.<\/a><\/p>\n As for street prices<\/a>? For lenses not currently on rebate, we expect street prices to drop! We will need a few days to get more clarity on what level the street prices will fall to, so we will disable street prices on all affected lenses. Please stay tuned, street prices will be back next week!<\/b><\/p>\n Another likely benefit of the price drop would be a reduction in the refurbished price<\/a>, as refurbished prices are usually pegged at 80% of the MAP price.<\/p>\n A reminder, there is also a new mail-in rebate on 5D Mark III and 6D<\/a> starting tomorrow. For the list of price drops (including both old and new MAP) please read more.<\/p>\n <\/p>\n Primes<\/b><\/p>\n Zooms<\/b><\/p>\n Specialty<\/b><\/p>\n\n
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